Google Plus was Google’s attempt to create a social network in 2011 and threaten the almighty Facebook. Although there were many users (for example, all those who had Gmail) its use by users was quite poor: many users were registered, but Read more
And as we get, help our SEO and SEM strategies The first website in the world where searches are carried out is Google, the second is YouTube. This social network has become a giant channel that can become the ideal Read more
Gain notoriety on the Internet in the eyes of search engines Since the late 1990s , search engines have treated links to other pages as votes for popularity and importance. The same search engines have redefined the use of link building (also called Read more
The design of a website is essential, both to respect and enhance the image of our brand on the Internet and to make our users feel comfortable browsing our site. Web Design, SEO and User Experience are 3 fundamental concepts that Read more
Since 2015 we have been teaching the SEO – Web Positioning course that we have recommended to our students the same plugin: Yoast . But nothing is forever and we have finally found a worthy competitor: Rank Math . If you have not done Read more
If you have come to this class it is because you want to know how to select SEO keywords. Web architecture is the first job that must be done when facing any project, before even installing WordPress or any other Read more
First of all, remember that the algorithms of Google and other search engines are changing and that the information that we are going to present here can easily get out of date. Remember that the Internet changes in periods of Read more
The sitemap.xml file is one of the fundamental files within a website that must be inserted to facilitate the search engine crawlers in the search and indexing phase of the contents. Therefore, it supports the discovery (discovery) phase of Read more
Link building is a procedure and technique that uses a series of actions that are used to obtain citations through the acquisition of natural and non-automated links to the site being analyzed by the SEO Specialist. But why are inbound Read more
SEO optimization The ‘ optimization of a website is SEO field one of the most important actions and characterize the work of a SEO Consultant. Often, among non-workers, there is a tendency to confuse SEO with the concept of indexing Read more