If you have come to this class it is because you want to know how to select SEO keywords. Web architecture is the first job that must be done when facing any project, before even installing WordPress or any other Read more
The sitemap.xml file is one of the fundamental files within a website that must be inserted to facilitate the search engine crawlers in the search and indexing phase of the contents. Therefore, it supports the discovery (discovery) phase of the Read more
Link building is a procedure and technique that uses a series of actions that are used to obtain citations through the acquisition of natural and non-automated links to the site being analyzed by the SEO Specialist. But why are inbound Read more
SEO optimization The ‘ optimization of a website is SEO field one of the most important actions and characterize the work of a SEO Consultant. Often, among non-workers, there is a tendency to confuse SEO with the concept of indexing Read more
The keyword research for SEO field is one of the core activities within the development of a useful strategy to grow a website general or specific. It is one of the SEO services that offer both private companies that decide Read more
Email marketing consists of a commercial communication (and not) that is usually studied in a marketing campaign. The main objective is to propose products and / or promotions using the email address as a channel (less “aggressive” than the SMS Read more
Ads, Display, Shopping or Remarketing. What is the right solution for your business? Different search engines have their own platform, but what differentiates Google ADS from others is that the latter is the main tool in the search tools sector. Read more
Without the analysis of the data we are like a ship adrift. That’s why I consider Web Analytics a fundamental activity! Web analysis is the cornerstone on which every web project should rotate, which is why I consider the web Read more
There are considerable differences between the implementations, more or less technical to be applied to the different types of sites. One cannot think that the usual “best practices” are enough to increase the visibility of a website. In the case Read more
